In the U.K. Elvis is being promoted in a big way. This weekend a second British newspaper gave away a free multimedia CD-Rom. Although the timing could be better, Elvis already dropped out of the charts, it is good to know 1.6 million people got an Elvis CD. The newspaper also had an article in their "culture" section. It's a well written article on the place Elvis has, both as a person and as an artist, in the American culture.