On October 3, two new digitally remastered Elvis Presley songs, Blue Suede Shoes and Trouble, from the upcoming BMG Strategic Marketing release, ELVIS 2ND TO NONE will be pre-released by LidRock on a limited-edition Elvis LidRock mini enhanced CD. Affixed to the lids of fountain drinks with LidRock's exclusive patented technology, the CD is only available at select Regal Cinemas, United Artists Theatres, Edwards Theatres and Hoyts Cinemas.
In addition to being the first opportunity to preview the digitally re-mastered versions of two of Elvis' most popular singles, the Elvis LidRock CD features a bonus music video of the 2002 hit re-mix of the King of Rock 'N' Roll's A Little Less Conversation as well as additional multimedia content.
LidRock's enhanced mini CDs can be played on most CD players and past titles have proven popular with Regal customers. Only 300,000 Elvis LidRock CDs will be available to the public, distributed exclusively at 248 select Regal theatres nationwide.
"Based on the successful track record of LidRock's other products offered at Regal theatres and the still-iconic stature of the King," continues Marks, "the Elvis LidRock CD will sell out in a flash. During the weekend of Oct. 3, it's now or never for Elvis fans wanting this collectors edition."
1) Blue Suede Shoes (from the '68 TV SPECIAL)
2) Trouble (from the '68 TV SPECIAL)
3) Little Less Conversation promo video
4) Plus: other surprises