The first ever Elvis Presley Instant Lottery game is off to a record breaking start in the state of Kentucky, MDI Entertainment, Inc. and the Kentucky Lottery Corporation announced today. MDI holds an exclusive license by Elvis Presley Enterprises, Inc. to create Elvis lottery games and promotions. First week sales for the game reached $1,013,400, breaking the first week sales record for a $3.00 game of another MDI property, Harley-Davidson, set earlier this year, by nearly $150,000.
Elvis Still Breaking Records
December 21, 2000 | Other