Legends Home Bedding, a Hollywood, California based home bedding manufacturer announced today they will be introducing the Elvis Presley Home Bedding Collection in June. The bedding can be purchased by visiting LegendsHomeBedding.com.
Legends’ President of Sales David Bursteen, said, "The quality bedding will be a sophisticated statement, with a touch of flair. Legends Home Bedding will provide Elvis fans a new and elegant way to dress up their home with beautifully crafted home bedding. The collection is not only inspired by, but also bears the likeness of the King of Rock ‘n’ Roll™, Elvis Presley.”
Ines Brigman, Legends’ president of operations, said, "We've created two new and unique styles in queen size bedding sets. The product will be available via Internet and retail outlets in mid-June 2013. Our primary market research indicated a strong response by both dedicated Elvis fans and those just looking to enhance their bedroom decor."
Bursteen added, "The home bedding category has been void of celebrity licensing for adults, and what better way to fill that void than with Elvis Presley, who continues to remain in the hearts of people all over the globe."
Iris Houston, merchandise manager for Elvis Presley Enterprises, said, "We haven't licensed the Elvis brand to the home bedding category since 1999. We are proud of our association with Legends Home Bedding and happy to have them as one of the newest licensees of the Elvis brand.”