Ugly Mug Coffee Company and Elvis Presley Enterprises, Inc. (EPE) announce the opening of www.elviscoffee.com and the release of the first four limited-edition Elvis coffee blends. The coffee blends will be fresh roasted and blended in Memphis, TN, and will be made with the finest fair trade and organic coffees in the world.
Elvis Coffee will launch with four limited-edition holiday coffees; Santa Baby, Blue Christmas, Love Me Tender, and Silent Night (the decaf). Each of these coffees will be a one-time release and are available in limited quantities. The labels were designed in Memphis and incorporate some of the paintings of American pop culture artist Joe Petruccio.
"As a premium coffee company based in Memphis, it makes sense for us to partner with the premium rock star from Memphis!" noted John Carroll, Vice-President of Business Development for Ugly Mug Coffee Company. "We are delighted to be working with EPE and expanding our business worldwide."
“Elvis was a big coffee drinker and we know he would be thrilled with this licensee,” stated Carol Butler, Director of Worldwide Licensing for EPE. “In addition to providing excellent coffee, Ugly Mug follows Elvis’ commitment to giving back and supporting the community and fans.”
Ugly Mug Coffee Company began in Memphis in 1998 with the mission of providing an excellent product while building a sense of community near the University of Memphis. Over the years the small coffee studio began hand roasting small batches of fair-trade and organic coffee beans. The taste was addictive and locals persuaded grocery stores to carry the coffee. Recognizing that they expanded upon the generosity of their fans, Ugly Mug Coffee donates to charities on a regular basis as just one way of giving back to Memphis. In 2005, Ugly Mug Coffee played a critical role in delivering over 100 wheelchairs to special-needs children, building a community center in a coffee region in Mexico, and providing medical supplies and clothing to coffee farming families.
EPE commissioned Ugly Mug Coffee Company to take this same passion for excellence and concern for people, and create a coffee for Elvis fans to collect and enjoy. The Elvis Coffee website launched November 17th and will begin shipments on December 12th. As quantities are limited, there are incentives to place orders by December 1. Elvis Coffee will also offer a monthly collectors blend. Be on the lookout for the release of Elvis Hot Chocolate.
For more information visit the special website.