BMG Denmark will do some heavy promoting of Elvis from week 48 and until Christmas.
The first thing they have done is to include Elvis on their local promotion CD for the Danish music dealers titled “Nyheder På Vej In November” (New Releases In November). There are 11 songs on the CD. Two of them are from Elvis; “White Christmas” and “Winter Wonderland”
On November 22 will BMG Denmark release Christmas Peace as a single CD. They will run TV commercials on the four biggest television stations in Denmark for Christmas Peace from week 48 to 51.
The two DVD boxes Aloha From Hawaii and 68’ Comeback were released in June in Denmark, but they never made it to the DVD charts because BMG Denmark decided to wait with the promotion until the weeks before Christmas.
New commercials will be produced both for Aloha From Hawaii, 68’ Comeback and Christmas Peace, they will run on TV2, Zulu, TV3 and TV3+ in the weeks 48 to 51. This promotion campaign will be the greatest for Elvis ever in Denmark.